Mark Bunzel

Mark is the Editor and Publisher of the annual Waggoner Cruising Guide and the co-author of Cruising the Virgin Islands. He is also the Publisher at Fine Edge Publishing with responsibility for all publishing, business affairs, and marketing.

Mark’s boating experience began in Ocean City, New Jersey, where at the age of 15 he started working in a marina learning how to repair boats and engines. During this period, he raced both power and sailboats in the waters around Ocean City.

He has always enjoyed boating and while working in the corporate world he annually would charter in the San Juan Islands and British Columbia as well as other places around the world including the Caribbean, the Bahamas, the Greek islands, Honduras, Mexico and the Chesapeake Bay area.

In 2002, while in the middle of a successful professional career as a business strategy and marketing consultant for companies such as IBM, Apple, Intel and many of the major media companies in the world, Mark elected to make a career and life-style change with a move from working in Los Angeles and Silicon Valley to the Pacific Northwest and Anacortes, Washington. He purchased nautical publisher Fine Edge, with the objective of combining his business experience with his interest in boating. He has expanded Fine Edge through the development of new nautical titles and the acquisition of the U.S. publishing and distribution rights for the popular Dreamspeaker line of six cruising guides covering the northwest and British Columbia waters.

Next, Mark expanded the reach of Fine Edge into the Caribbean with the first new cruising guide for the Virgin Islands in 15 years, Cruising the Virgin Islands, as co-author with the late Joe Russell. The 1st edition of this book was a sellout success. The expanded 2nd edition, and a new Virgin Islands Trip Planning Map, continue to be a big success and the book is now the standard guide for most of the major charter companies in the Virgin Islands.

Recently, Mark acquired the rights to the annual Waggoner Cruising Guide, the most popular cruising guide in the Northwest and British Columbia. The Waggoner is often referred to as—the “bible” for Northwest cruising. Mark is the new Editor and Publisher spending each summer visiting over 175 marinas, coastal towns, and anchorages for the most current information for northwest yachts and cruisers. He is expanding the Waggoner Guide to Ketchikan, Alaska and adding new apps on the Apple iPad and Android systems.

In addition to the Waggoner Cruising Guide, Mark has expanded Fine Edge to provide distribution of the top 150 cruising and boating books of interest to over 125 stores in the Northwest, British Columbia, and Alaska. Recently, Fine Edge added seafood cookbooks to its distribution, which sell very well next to cruising guides.

Mark is also one of the principles of Fine Edge Nautical Seminars presenting nautical training and information courses at the Seattle Boat Show through Seattle Boat Show University, which he founded, and their annual Cruising the Inside Passage and Alaska, 3 day seminars, presented each spring.

In addition to new books, maps, and training seminars, Mark shoots for photo assignments and writes magazine articles on exciting cruising destinations that have been published in Power Cruising, Pacific Yachting, Latitudes and Attitudes, Soundings, and Dockside. He is a regular contributor to Northwest Yachting Magazine. His more recent charter cruising assignments have taken him to Kodiak, Alaska, Southeast Alaska, Haida Gwaii, Baja, the canals of France, and up the Intracoastal Waterway from Florida to Annapolis. In 2006, Mark lead the first American crew to charter cruise the coast of Vietnam which was chronicled in several magazines.

In addition to Fine Edge, Mark is the principal at Burrows Bay Associates providing Marketing, Strategy and Business Architecture consulting services to yacht builders and companies in the boating business, real estate developers, and luxury goods companies.

Mark holds a U.S. Coast Guard Masters license with endorsements for towing and sail, and is a NAUI certified scuba diver. In addition to boating, Mark is an instrument rated, twin-engine private pilot with over 2000 hours of flight time. He is a long distance cyclist, recently completing his second Seattle to Portland (STP) cycling event. He is the 2011 President of the Anacortes Chamber of Commerce, the founder of the Anacortes Library Maritime Speakers Program and a leader of the Anacortes Futures Project to develop the plan for Anacortes in 2025. Mark is a past trustee of the Northwest Marine Trade Association (NMTA) and is the Chairman of the NMTA’s Boat Show Committee in 2010-2012 responsible for planning the Seattle Boat Show.

Prior to his career shift to the nautical industry, Mark’s past included creative and management positions in media, publishing and technology in New York, Los Angeles and the San Jose and San Francisco Bay areas as an award-winning Producer, Director, Writer and Creative Director. He has been a consultant on media and technology for many of the major media companies around the world on the application and new business models for digital media. His consulting clients have included Intel, Microsoft, IBM, Apple, Disney, Sony Pictures, MGM, the International Motion Picture Association, and the Weather Channel/Landmark Communications to name a few. Prior to purchasing Fine Edge, he held a senior management position at Intel in their new business division and worldwide internet marketing division. Prior to Intel, Mark was a Managing Director in the Entertainment and Media practice for PricewaterhouseCoopers in Los Angeles serving the publishing, television and motion picture industry and the Vice President of Marketing and Sales for a joint venture of Apple and IBM. He is the author of several books, magazine articles and white papers and frequently has been a speaker on digital rights and media and technology issues around the world. Mark is the former Chairman of the Interactive Multimedia Association in Washington, D.C. and a former member of the Board of Directors for the Software Publishers Association. Over the years he has served on the boards of a number of companies and civic organizations. Mark is a graduate of Rutgers College in New Brunswick, New Jersey with a degree in business and communications.

For more information about Fine Edge books and products email Mark (mark@fineedge.com) or call him at 360-299-8500.

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